· REVIEWED · 2026 BATCH OK
SYS=SOCNET-2026    PROG=COMPARE.RPT    USER=ANALYST
DATE=2026-04-30    PAGE=0001 OF 0001
>> 0.0   PROGRAM NOTES
[001] THIS REPORT EMITS A SIDE-BY-SIDE COMPARISON OF FOUR CONTEMPORARY SOCIAL-NETWORK PLATFORMS.
[002] SUBJECT PLATFORM IS FACEBOOK; THREE ALTERNATIVES ARE INCLUDED FOR REFERENCE.
[003] FIGURES ARE DRAWN FROM PUBLICLY STATED SOURCES AS OF 2026 AND ARE APPROXIMATE.
[004] NO PLATFORM IS DESCRIBED HERE AS SUPERIOR TO ANOTHER. OUTPUT IS DESCRIPTIVE.
>> 1.0   PLATFORM RECORDS   [N=4]
REC // 0001 FACEBOOK SUBJECT
CATEGORYgeneral-purpose social network
OPERATORMeta Platforms, Inc.
YEAR.OF.ISSUE2004
HEADQUARTERSMenlo Park, California, U.S.A.
MAU.STATEDapproximately 3,000,000,000 monthly active users
ACCESS.MODELfree; advertising-supported
ARCHITECTUREcentralised; single operator
PRIMARY.SURFACESProfile, Feed, Groups, Marketplace, Pages, Events, Reels, Messenger, Watch
LANGUAGES100+ supported
LISTING.STATUSparent (Meta Platforms) listed on NASDAQ as META
REC // 0002 TIKTOK ALTERNATIVE
CATEGORYshort-form video network
OPERATORByteDance Ltd.
YEAR.OF.ISSUE2016 (Douyin, China) / 2017 (TikTok, intl.)
HEADQUARTERSByteDance: Beijing, China; intl. offices in Singapore, Los Angeles, Dublin
MAU.STATEDapproximately 1,000,000,000+ monthly active users (TikTok intl., excl. Douyin)
ACCESS.MODELfree; advertising-supported; in-app purchases (gifts, virtual goods)
ARCHITECTUREcentralised; algorithmic feed (For You)
PRIMARY.SURFACESFor You feed, Following, LIVE, Inbox, profile; Shop in select markets
LANGUAGES75+ supported
LISTING.STATUSprivately held
REC // 0003 REDDIT ALTERNATIVE
CATEGORYcommunity-forum network (subreddits)
OPERATORReddit, Inc.
YEAR.OF.ISSUE2005
HEADQUARTERSSan Francisco, California, U.S.A.
DAU.STATEDapproximately 100,000,000 daily active uniques (publicly disclosed)
COMMUNITY.COUNT100,000+ active subreddits
ACCESS.MODELfree; advertising-supported; optional Reddit Premium ($5.99/mo)
ARCHITECTUREcentralised; community-moderated
PRIMARY.SURFACESHome feed, subreddit pages, threaded comments, voting, awards, chat
LISTING.STATUSlisted on NYSE as RDDT (since 2024)
REC // 0004 MASTODON ALTERNATIVE
CATEGORYfederated micro-posting network (fediverse)
OPERATORMastodon gGmbH (German non-profit company)
YEAR.OF.ISSUE2016
HEADQUARTERSBerlin, Germany
MAU.STATEDin the low millions across federated instances; total accounts higher (varies by source)
ACCESS.MODELfree; software is open-source; instances commonly funded by donations
ARCHITECTUREdecentralised; federated via the ActivityPub protocol; thousands of independent instances
PRIMARY.SURFACESHome, Local, Federated timelines; profiles; lists; up to 500 chars per post
LANGUAGESmultiple, set per instance
LISTING.STATUSnon-profit; not listed
>> 2.0   CROSS-TABULATION
TBL.001 — SIDE-BY-SIDE PARTICULARS — COMPARE.RPT
FIELD FACEBOOK TIKTOK REDDIT MASTODON
year of issue 2004 2016 / 2017 2005 2016
operator Meta Platforms ByteDance Reddit, Inc. Mastodon gGmbH
HQ Menlo Park, USA Beijing, CN San Francisco, USA Berlin, DE
core format profile + feed short-form video community forums micro-posts (≤500c)
architecture centralised centralised centralised federated
primary access free / ads free / ads / IAP free / ads / Premium $5.99/mo free / open-source / donations
headline reach ≈ 3 B MAU ≈ 1 B+ MAU ≈ 100 M DAU low millions MAU
listing NASDAQ: META (parent) private NYSE: RDDT not listed
>> 3.0   HEADLINE-REACH BAR-CHART (ASCII)
FIG.001 — REACH AS PUBLICLY STATED · APPROX · LOG-FRIENDLY
FACEBOOK [################################################# ] ≈ 3,000 M MAU
TIKTOK [################# ] ≈ 1,000 M+ MAU
REDDIT [## ] ≈ 100 M DAU
MASTODON [# ] low millions MAU
NOTE: facebook & tiktok reported in MAU; reddit reported in DAU; mastodon reported across instances. Direct equivalence not implied.
>> 4.0   OBSERVATIONS  [DESCRIPTIVE ONLY]
[*] THE FOUR ARE STRUCTURALLY DISTINCT: ONE GENERAL-PURPOSE NETWORK; ONE SHORT-VIDEO PLATFORM; ONE COMMUNITY-FORUM NETWORK; ONE FEDERATED SYSTEM.
[*] METRICS ARE NOT DIRECTLY COMPARABLE: MAU, DAU, AND PER-INSTANCE COUNTS DIFFER BY DEFINITION.
[*] READERS ARE INVITED TO CONSULT EACH PLATFORM'S OWN CURRENT DISCLOSURES FOR PRESENT-DAY FIGURES.
// END OF REPORT //
RECORDS PROCESSED: 0004  ·  ROWS EMITTED: 0008  ·  STATUS: OK

NOTICE // THIS REPORT IS AN INDEPENDENT COMPARATIVE OUTPUT. IT IS NOT PRODUCED BY, SPONSORED BY, OR AFFILIATED WITH ANY OF THE NAMED PLATFORMS. ALL TRADE-NAMES & MARKS BELONG TO THEIR RESPECTIVE OWNERS.

FIGURES // APPROXIMATE; DRAWN FROM PUBLICLY STATED INFORMATION AS OF 2026. CONSULT EACH OPERATOR FOR PRESENT-DAY DISCLOSURES.

SOCNET-2026  //  COMPARE.RPT  //  PRINTED 2026-04-30  //  OUTPUT TO LP01